Acknowledgements

Tata Consultancy Services (TCS) thanks its numerous subject experts for lending their expertise and time in designing the study and analyzing the datafrom the various digital perspectives. We give special thanks to Satya Ramaswamy, Vice President and Global Head of TCS’ Digital Enterprise Group.

We also thank John Lenzen, TCS Global Head of Marketing, for his sponsorship and overall guidance of the research. Additionally, we thank Serge Perignon, Director and Head – Marketing and Thought Leadership at TCS Global Consulting Practice, for his daily management and oversight of the research. Lastly, we thank our research partner, Bloom Group LLC.

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