Europe: European Companies to Increase the Percent of Mobile Apps They Develop for Both Devices


Echoing the trend in North America, European companies too aim to design mobile apps to run both on smartphones and tablets by 2015. This year, just 39% of their apps run on both types of devices; 37% run just on smartphones and 25% are designed just for tablets.

But by 2015, a slight majority of mobile apps – 51% — will be designed to run on only smartphones or tablets. European companies plan to design an average 49% of their mobile apps to be viewed on both types of devices. (See Exhibit IV-8.)


Exhibit IV-8: Q15+15a/Europe: Percent of Mobile Apps
Developed for Smartphones, Tablets or Both

Exhibit IV-8: Q15+15a/Europe: Percent of Mobile Apps Developed for Smartphones, Tablets or Both


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