Salesforce Dreamforce 2019

Meet with TCS during Salesforce Dreamforce 2019

Power Customer-Obsessed Business Transformation

Drop Pin IconSan Francisco, CA

With a focus on delivering extraordinary customer experience, executives in marketing, sales, and customer services are looking for ways to harness the power of Salesforce solutions and innovations to:

  • Create positive, impactful brand experiences for audiences using digital technologies, both right now and in the future.
  • Deliver personalized experiences every time across digital and non-digital channels.
  • Maximize the value of marketing technologies, intelligent business operations and processes, and digital data to evolve and enhance the customer experience.

Tata Consultancy Services (TCS) is a proud premier sponsor of Salesforce Dreamforce 2019. Join us for speaking sessions featuring our best success stories, innovation workshops to discover the latest CX trends and insights, live demos of transformation solutions at booth #624 on the show floor and business meetings to plan your CX strategy.

Meet with TCS in San Francisco during Salesforce Dreamforce

Be our guest!

Join business, technology and industry experts from Tata Consultancy Services (TCS), a global Salesforce Platinum Partner at San Francisco’s W Hotel Trace Restaurant (adjacent to the Moscone Center), November 19-21, 2019, from 9 AM PST to 9 PM PST to develop your customer experience strategies and fuel innovation to win in today’s digital economy.

Session Lineup

BT

Rises to the Challenges of a Diverse Business Portfolio and Complex Ecosystem

  • Calendar Icon Tuesday, November 19, 2019
  • Clock Icon 4:00 PM - 4:40 PM PST

TCS Speaker(s)

  • User Icon Priyanka Kohli, Global Salesforce Practice, TCS

Customer Speaker(s)

  • User Icon Stephen Hayes, B2B IT Senior Manager, Software Engineering, BT

BT partnered with TCS to accelerate CPQ processes and market responsiveness, resulting in increased business and sales productivity. Hear how the team streamlined a complex Business & IT landscape by unifying multiple Classic and Lightning Orgs, designing a CPQ strategy and embracing agility.

DuPont

Quest to Enable, Adopt and Enhance User Experience via Lightning

  • Calendar Icon Wednesday, November 20, 2019
  • Clock Icon 12:30 PM - 1:10 PM PST

TCS Speaker(s)

  • User Icon Sunit Singhania, Sales & Marketing Solution Partner
  • User Icon Murali Sankaran, Snr Manager Salesforce Practice

Customer Speaker(s)

  • User Icon Sabrina Williams, CX Global Solution Delivery Leader (DuPont)

Discover how DuPont partnered with Tata Consultancy Services (TCS) to migrate multiple legacy classic org to Salesforce Lightning, harmonizing business priorities and optimizing costs. Join this session to know more about:

  • Optimizing Lightning transformation for multiple orgs
  • Implementation approach, roll-out strategy & governance model
  • Driving user adoption and best practices

Humana

How Humana and TCS Innovate Solutions for Healthcare with Salesforce

  • Calendar Icon Wednesday, November 20, 2019
  • Clock Icon 2:00 PM - 2:40 PM PST

Customer Speaker(s)

  • User Icon Susan Stroud, Technology Director for CRM Service, Humana
  • User Icon Dominique Raviart, IT Services Practice Director, NelsonHall
  • User Icon Abe Pursell, VP, Salesforce Heroku
  • User Icon Mark White, TCS Salesforce Center of Excellence

Facilitator

  • User Icon Tonya McKinney, Chief Innovation Officer, TCS Global Salesforce Practice

Humana, TCS and Salesforce proved innovation ecosystems bring breakthrough innovation—together they co-created AR Hybrid Self Service integrated with Salesforce Service Cloud via Heroku. Attend a panel of true innovators from Humana, NelsonHall, Heroku and TCS and learn how ecosystem players best work together to rethink CRM and CX.

 

Olympus

Gains Efficiencies and Compliance with Medical Equipment Field Audit

  • Calendar Icon Wednesday, November 20, 2019
  • Clock Icon 4:00 PM - 4:40 PM PST

TCS Speaker(s)

  • User Icon Rishabh Sahni, Customer Program Manager, TCS
  • User Icon Murali Sankaran, Senior Manager, TCS Global Salesforce Practice

Customer Speaker(s)

  • User Icon Matthew Squillaro, Sales Enablement & Applications Executive, Olympus
  • User Icon Venkat Rao, Olympus

Olympus needed visibility into its medical equipment inventory to drive greater efficiencies across its business and comply with healthcare laws. Learn how the key capabilities Olympus and TCS implemented as part of Salesforce’s Field Audit Application helped them optimize inventory tracking, resulting in cost reductions and regulatory compliance.

A Global Financial Services Company Transforms CX with Financial Services Cloud

  • Calendar Icon Thursday, November 21, 2019
  • Clock Icon 2:00 PM - 2:40 PM PST

TCS Speaker(s)

  • User Icon Kasirajan(Kasi) Murugesapandian, TCS Domain Lead – Salesforce CRM

Learn how a large global financial services company transformed its customer experience by addressing customer attrition, branch and banker performance and service capacity. Join TCS to hear how the company overcame multiple challenges in implementing Salesforce Financial Services Cloud and succeeded to deliver customer value and increased customer walletshare.

Groupon

Sales Efficiency Rockets with Salesforce and TCS – Vision to Deployment

  • Calendar Icon Thursday, November 21, 2019
  • Clock Icon 3:00 PM - 3:40 PM PST

TCS Speaker(s)

  • User Icon Andrew Cannon, Practice Director, TCS Salesforce Practice

Customer Speaker(s)

  • User Icon Jeremy Powell Global Implementation Program Manager, Groupon

Learn how Groupon engineered improved sales team efficiency and performance. By migrating to Salesforce Lightning, they could manage the full customer engagement lifecycle between the customer and sales rep. Hear how the effort resulted in driving customer engagement, sales rep performance, and sales management ease.

Executive Events

Managing Augmented Reality Campaigns through Salesforce Marketing Cloud

  • Calendar Icon Tuesday, November 19, 2019
  • Clock Icon 7:30 AM - 9:00 AM PST

Marketing is rapidly adopting Augmented Reality (AR), but most marketing platforms are lagging. To maximize AR investments, Marketing Leaders need to manage and track AR campaigns with the same detail and diligence as other programs. Join the TCS Salesforce Innovation team, Center of Excellence and fellow Marketing execs to learn what’s different about AR marketing and how to manage, track, and report on AR programs in Salesforce Marketing Cloud. Discover AR’s marketing parameters with hands-on demos of AR campaigns.

Are you as Digital as You Think? Leveraging Technology-Centric Marketing

  • Calendar Icon Tuesday, November 19, 2019
  • Clock Icon 12:00 PM - 12: 45 PM PST

In today’s digital economy, technology must do more than enable traditional marketing strategies – it has to create, deliver and measure customer experience. Join TCS experts and industry peers for a session on how innovative technologies such as Salesforce products and solutions can be a game-changer for the marketing function and offer CMOs the power to fulfill their digital vision and embrace a true digital path for marketing strategy and execution.

Accelerating the Mortgage Process in Salesforce Financial Services with TCS Blockchain Solutions

  • Calendar Icon Tuesday, November 19, 2019
  • Clock Icon 4:00 PM - 4:45 PM PST

Learn how the steps in the Salesforce mortgage origination process can be reduced using blockchain. We’ll break down how TCS blockchain solutions such as customer identity attestation and sharing, mortgage servicing rights transfer and title management, and loan smart contracts can be integrated into Salesforce Financial Services Cloud. Then we’ll demonstrate the “broker-eye view” of a blockchain-enhanced process from the loan application and loan documentation to underwriting and closing.

The Role of Front-Office in an Ecosystem Era

  • Calendar Icon Wednesday, November 20, 2019
  • Clock Icon 8:00 AM - 8:45 AM PST

As communications, media and technology (CMT) companies transform their business models from product-driven to ecosystem driven, the role of front-office platforms becomes even more vital. Join leaders who are in the vanguard of leading CMT transformations to discuss the role of front office platforms and why, coupled with back-office agility, a concerted front office platform strategy offer unparalleled opportunities for innovation and growth.

Third Wave Marketing: Highly Personalized Customer Experiences that Drive Value

  • Calendar Icon Wednesday, November 20, 2019
  • Clock Icon 12:00 PM - 12: 45 PM PST

The last two decades have witnessed the growth and evolution of digital marketing, and in the process, marketing has undergone a sea change. CMOs and CIOs are looking to forge a stronger partnership to deliver engaging, customized and highly personalized customer experiences that drive value. Join business experts, industry leaders, and peers to discuss and share innovative insights and learn from companies that are successfully driving this transformation.

Improving Call Center KPIs with Augmented Reality Integrated with Salesforce Service Cloud

  • Calendar Icon Thursday, November 21, 2019
  • Clock Icon 7:30 AM - 9 AM PST

While Augmented Reality (AR) can be a discrete channel, it excels as a channel enhancer. For Call Centers, AR can increase self-service actions, accelerate re-order, improve accuracy and shorten call times. This workshop begins with hands-on demos to allow attendees to experience first hand, AR’s call center potential and call center synergies. We will then detail how the advanced “gaming” behavior insights of AR can be transformed into Salesforce Platform Events and presented to Call Center Agents in the Salesforce Service Cloud Console.

Connecting Customer Experience with Customer Data Platforms

  • Calendar Icon Thursday, November 21, 2019
  • Clock Icon 12:00 PM - 12: 45 PM PST

Capturing and using data has always been a challenge for marketers, who went from struggling to find it to sinking in a sea of disconnected information. Today, data itself is going through a huge shift — from the way, it’s managed, to how insights are inspired, to activation, trust, and consent – with new technologies, like customer data platforms (CDPs), emerging along the way. Join business leaders and industry experts for a discussion on the future of what data looks like for marketers, how changes will impact your strategy and separate perception from reality when it comes to technologies such as CDPs.

Our Success

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Highlights from Salesforce Dreamforce 2018

KLM Royal Dutch Airlines Transforms Customer Engagement Through AI Innovation

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Fiat Chrysler Automobiles Deepens Customer Loyalty Through Recall Transformation

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Mercer Accelerates Growth Through Sales Transformation

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