Creating Game- Changing Insights from an Abundance of Data
As digital transformation takes hold across all industries, company leaders must dramatically shift their thinking. They are leaving a business world of constraints and entering an Age of Abundance: of digital data and the technology tools to create innovations from that data.
Every large company today is swimming in a rising tide of digital data. That data resides in their information systems. But it also resides in the ecosystem that surrounds them – the data of suppliers, distribution channel partners, and others with which they do business.